Driving Digital Transformation in Hospitality
Dubai, UAE – At Arabian Travel Market (ATM) 2025, BAAN Holding Group’s Hospitality Sector and The Digital Hotelier have officially announced a strategic partnership, setting a new standard for digital transformation and operational efficiency across the region.
This collaboration introduces cutting-edge hospitality technology designed to enhance guest experiences, streamline hotel operations, and improve service coordination within BAAN Holding’s portfolio.
A Partnership Focused on Innovation
Under the agreement, BAAN Holding’s Hospitality Sector will implement The Digital Hotelier’s smart platform, featuring:
✅ In-room services & digital concierge solutions for a seamless guest experience
✅ Back-end optimization tools to improve service coordination
✅ TeamStream system, ensuring faster response times and greater efficiency across hotel departments
With these advancements, BAAN Holding is taking a bold step toward modernizing hospitality, optimizing operations, and creating smarter, more connected hotel environments.
Industry Leaders Speak
💬 Qutaiba Alali, Founder & CEO of The Digital Hotelier:
“BAAN Holding’s commitment to future-ready hospitality perfectly aligns with our mission. Together, we’re setting new benchmarks for service quality, operational excellence, and digital innovation.”
💬 Fahad AlObailan, CEO of BAAN Holding Group:
“At BAAN, digital innovation isn’t optional—it’s essential. This partnership elevates our operational performance, enhances guest experiences, and moves us toward a smarter, more efficient hospitality model.”
The Future of Hospitality Starts Now
BAAN Holding and The Digital Hotelier are reshaping the industry, investing in future-ready technologies that deliver excellence, enhance guest satisfaction, and boost efficiency. As hospitality evolves, this partnership ensures next-level innovation that meets modern demands.
Stay tuned for more updates on this exciting collaboration!